![]() ![]() She graduated with a double major in strategic business design and graphic design from Parsons School of Design in New York. Prior to joining the Kings her experience came from years of working in different verticals such as financial strategy, corporate business strategy, visual design, experiential activations, and launching a start-up as a producer of digital content and series for global brands such as Coca-Cola, Ford, Reebok, Unilever and more. Her goal joining the Kings was to celebrate the brands historical and cultural background and identify ways to push the reach and relevance of the LA Kings within the LA community, through the NHL, and global sports and entertainment stages. ![]() Ashley LaneĪshley Lane has acted as the LA Kings first Director of Creative for four seasons. Hailing for Pennsylvania, she began her professional career working for Tough Mudder producing obstacle course runs around the United States. Kaity and her team are responsible for designing and implementing innovative strategies to enhance the gameday fan experience. Kaity Dychala started with The Kings in 2021 as the Associate Producer of Game Presentation and Live Events. ![]()
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